Do whatever works for you. Purchasing a box wine (red or white) to fill the carboy is probably the most cost effective solution for topping.
The general sequence of events is:
1) Start fermentation.
2) Rack when SG drops below 1.020. You can rack at any point between 1.020 and "done". Put in a carboy. Unless fermentation has ceased, there is no need to topup at this time.
3) If fermentation is still active (SG > 1.000), fermentation will continue until done, taking an additional 1 to 10 days (normally). Once the sediment starts to compact, rack again. Normally you'll see the sediment build up, then the layer will shrink a bit. You save more wine if you let it compact.
4) Transfer back into the carboy and topup with a compatible wine. For Welch's, I'd use a box Merlot, "Chianti", or "Burgundy". Add 1/4 tsp K-meta (potassium metabisulfite) at this time.
5) Let the wine bulk age 3 months. Unless there is a sediment buildup, you don't need to touch it.
6) Rack the wine.
7) Add potassium sorbate (typically 1/2 tsp per gallon, but read the package in case that formulation is different)
and 1/4 tsp K-meta (per 5/6 gallons), stirring well. Sweeten to taste.
I fully agree with
@G259, don't blindly add a sweetener. Try adding 1 can of defrosted concentrate, stir very well, then taste. Repeat until you think it needs
just a bit more -- then stop.
8) Bottle. Some folks wait a few days before bottling, in case the sorbate/sulfite didn't prevent a renewed fermentation. I've never had this problem, but others have, especially if the sorbate is old.
For future reference -- start with an initial volume at least 2 quarts greater than your carboy size; 3 or 4 quarts is better. You will lose volume when racking so if you start with a greater volume, you shouldn't need topup.
Keep smaller bottles on hand to hold any additional wine. I have a collection of bottles from 125 ml to 750 ml for this purpose.
Next time, scale your recipe up -- use 15 cans concentrate and 6 lbs sugar and dilute to a total of 6-3/4 gallons. This should fit your carboy.