AZMDTed
Just a guy
- Joined
- Feb 23, 2015
- Messages
- 764
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http://blog.priceonomics.com/post/46618070248/the-price-of-wine
Lately I've found myself searching for wine movies, documentaries and articles. This past week I've watched Red Obsession, Somm, and A Year in Burgandy. Tonight will be a Year in Champagne. All were good and I learned something from all of them. After watching Red Obsession I started googling and found the article linked above.
The article is by Alex Mayyasi, whom I don't know. But the story is fascinating to me. It includes quite about wine and business, but then gets into what I call the psychology of wine taste and price. It really brings the topics from Somm (about people competing for Master Sommelier designation and absolutely ridiculous descriptions of wine, IMHO) and Red Obsession (about the influence of the newly rich Chinese market on Bordeaux prices) all together.
I used to be a professional photographer in my spare time. As I did everything from deciding what to capture, to capture, manipulation, printing and selling at Art Shows I was wholly responsible for my success or failure. In all of that I spent a lot of time on the psychology of an art buyer, and specifically what made someone part with their hard earned money for a photograph. In short I was fascinated with the psychology of selling something that by itself has little tangible value. This article addresses many of those same questions, but in the context of wine.
For all of us who want to know how our wine stacks up against the 'good stuff' this should give you confidence. If nothing else you may learn to get the fanciest label you can, a nice bottle, a nice foil for the bottle, and then imply that it's a $65 boutique vineyard wine of a good vintage and everyone will honestly believe it's the best wine they've ever tasted
I searched the site for the article and didn't see it discussed so I thought I'd post it. I hope you find it as interesting as I do.
Ted
Lately I've found myself searching for wine movies, documentaries and articles. This past week I've watched Red Obsession, Somm, and A Year in Burgandy. Tonight will be a Year in Champagne. All were good and I learned something from all of them. After watching Red Obsession I started googling and found the article linked above.
The article is by Alex Mayyasi, whom I don't know. But the story is fascinating to me. It includes quite about wine and business, but then gets into what I call the psychology of wine taste and price. It really brings the topics from Somm (about people competing for Master Sommelier designation and absolutely ridiculous descriptions of wine, IMHO) and Red Obsession (about the influence of the newly rich Chinese market on Bordeaux prices) all together.
I used to be a professional photographer in my spare time. As I did everything from deciding what to capture, to capture, manipulation, printing and selling at Art Shows I was wholly responsible for my success or failure. In all of that I spent a lot of time on the psychology of an art buyer, and specifically what made someone part with their hard earned money for a photograph. In short I was fascinated with the psychology of selling something that by itself has little tangible value. This article addresses many of those same questions, but in the context of wine.
For all of us who want to know how our wine stacks up against the 'good stuff' this should give you confidence. If nothing else you may learn to get the fanciest label you can, a nice bottle, a nice foil for the bottle, and then imply that it's a $65 boutique vineyard wine of a good vintage and everyone will honestly believe it's the best wine they've ever tasted
I searched the site for the article and didn't see it discussed so I thought I'd post it. I hope you find it as interesting as I do.
Ted
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