Coleman is right. The Chard is all juice - no skins. If they froze skins with the juice, too many tannins would leach out. But the reds (I have their Zin and Syrah going through MLF now), come with skins - tons of skins - just as if you crushed them yourself. So you get about 3 gallons of wine from the reds and 5 gallons from the whites. I got around 25 bottles from the Chard, which I bottled 6 or 7 months after fermentation; it's super clear without fining/filtering. I put the Chard through MLF as well, and added a small amount of oak cubes.
If you make a red, you'll want to press the skins somehow. I have a small bladder press, but I've seen people make a poor-man's press with a couple of buckets. The guys at WGD can tell you how to do that. They're very responsive to email questions.