In New Zealand we can get excellent grape wines at very cheap prices (it isn't uncommon for $10us to get you a great wine from a supermarket) so my wife and I enjoy grape wines regularly (won't even bother trying to make grape wines when we have such excellent choice available here).
However, for anything more unusual (eg, fruit wines) you will pay substantially more ($20-25us a bottle) and I enjoy variety in my booze! Hence, I thought I would try to make some myself. We have good local markets with cheap surplus/ripe fruit that supermarkets won't take, so raw resources are available. I have a pear, plum and blackcurrant on the go (my first attempts) and a feijoa planned. I enjoy trying to be seasonal and local with my production.