I suppose that it would be worthwhile for someone who is in the area and has done a bit of business with this company, to contact the folks at Homewinery personally and just discuss how their site and labels, while not misleading, are certainly not the most helpful. All they would have to do is to put on their site and their labels a CLEAR description of what they are selling. The current label is just very confusing and really leaves one with more questions than answers. I'm not saying this is a accurate label for what I bought (Black Raspberry Concentrate) but at least if the label followed the conventions of order of content it would provide us some clarity:
Clear description - Ingredients: Grape Juice, Black Raspberry juice, Sulfur Dioxide
(By convention this type of label states that there is more Grape Juice than Black Raspberry juice in the product.)
Current description: Contains Fruit/grape juice, fruit/grape extract & sulphur dioxide
(Does it actually contain ANY Black Raspberry juice? One could defend a statement that actually it does NOT contain ANY Black Raspberry juice based on what is written and in fact if you notice the second item after "contains" is fruit/grape extract it could in fact be exactly a highly processed Black Raspberry extract and NOT a concentrated "Juice" in traditional terms - Extracts can have more than just water removed from the original item)
(This is on the actual and only label of the product I bought)
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Sorry if this sounds like a rant but these days there are many out there literally ripping people off with vague information about their "products." This company could help themselves and all home wine makers with a little clarity.
And as I know people like to get technical from time to time - read these definitions of "Extract" carefully It leaves a door open for a lot of different interpretations The purple highlighting is mine to make it easier to focus.:
From Merriam-Webster Online Dictionary
extract
verb
ex·tract | \ ik-ˈstrakt
, usually in sense 5 ˈek-ˌstrakt \
extracted; extracting; extracts
Definition of extract
Transitive
verb
1a : to draw forth (as by research) extract data
b : to pull or take out forcibly extracted a wisdom tooth
c : to obtain by much effort from someone unwilling extracted a confession
2a : to withdraw (something,
such as a juice or a constituent element) by physical or chemical process
b : to treat with a solvent so as to remove a soluble substance
3 : to separate (a metal) from an ore
4 : to determine (a mathematical root) by calculation
5 : to select (excerpts) and copy out or cite
extract
noun
ex·tract | \ ˈek-ˌstrakt
1 : a selection from a writing or discourse : excerpt
2 :
a product (such as an essence or concentrate) prepared by extracting especially : a solution (as in alcohol) of essential constituents of a complex material (such as meat or an aromatic plant)